Augmented Reality Scavenger Hunt

Immersive Web AR Experience

The Challenge

Inspiring Girl Scouts Through STEM

Overview

The Girl Scouts of North East Texas asked us to create an interactive and physical installation to support their preexisting geology trail. The augmented reality scavenger hunt experience needed to tell the story of the camp’s unique geological history, had to be girl lead, and had to encourage Girl Scout’s interest in STEM-related careers.

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Strategy

Digital Art Direction

Front + Backend Development

Interactive Content

Interactive Design

UI/UX + Information Architecture

Motion Graphics

Design

Digital Art Direction

Front + Backend Development

Interactive Content

Interactive Design

UI/UX + Information Architecture

Motion Graphics

Technology

Digital Art Direction

Front + Backend Development

Interactive Content

Interactive Design

UI/UX + Information Architecture

Motion Graphics

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The Solution

A Unique Educational Outdoor Experience

The experience encourages girls to see themselves as adventurers and explorers and shapes a vision of their future as STEM leaders and innovators. The Virtual Wild is proud to create augmented reality experiences with the Girl Scout team to enhance their mission to continually improve the camp for girls by adding new technology, interactive exhibits, and engaging hands-on activities. Check out our portfolio for our second project with GSNETX – the IF/THEN Ambassador STEM Experience!

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The REsult

Inspired Learning and Discovery Through AR Technology

The Geo Quest AR app lets girls look for digital fossils along the STEM Center for Excellence trail and then dig up 3D printed “real” fossils they learned about at the end of the trail. The experience design immerses young girls into a digital archeological scavenger hunt where learning is a subconscious byproduct of exploring and having fun.

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